Vista inks 2,400-screen agreement with Odeon Cinemas for cloud technology

The Market Herald
11 Mar

Vista Group International (ASX:VGL) has signed a half-decade agreement with existing client Odeon Cinemas Group, with the latter set to transition its U.K. and European circuits to the full Vista Cloud product.

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Odeon is on Vista’s books as using its Managed Services offering in the U.K., Ireland, Portugal, and Spain, and this new agreement – which will last five years – includes more than 309 sites and 2,448 sites, with this comprising the majority of managed, and all owned sites outside the United States.

Finland’s Finnkino circuit, which comprises 17 sites, will be the first to go live under the new arrangement; this is planned for the second half of 2025. The U.K. and Ireland – with 114 sites – will then follow this in 2026.

Vista Group CEO Stuart Dickinson said the importance of continuing a business relationship with Odeon, a subsidiary of the largest cinema operator in the world, AMC Cinemas, could not be overstated.

“This significant move underscores Odeon Cinemas Group’s confidence in our technology and strategic direction,” he explained.

“Odeon Cinemas Group is a real force in the industry and this transition is a testament to the robust capabilities and future-proof nature of our solutions.

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“It is the latest example of how we are effectively executing our strategy to provideremarkable solutions that meet our clients’ evolving needs.”

Vista has been trading at $3.33 a share at market open on Tuesday.

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